In the age of social media image overload, you need your graphics to stand out - in a good way! I create creative, polished graphics that do just that. specializing in store signage, marketing materials and social media graphics. I’d love to lend my innovation and precision to your graphic design needs.
To work with me, please email firstname.lastname@example.org.
Assignment: For this assignment, you will create a six images in photoshop using a combination of six composite techniques: superimposing, Inset, Progressive Sequence, Rhythmic Overlapping, Triptych, and Diptych. This is a social media ad announcing a new shade of lipstick. I used superimposing, progressive sequencing and insetting to creating this image.
Design Process: As a very active company on social media, I sourced these images from the company’s Instagram. I wanted to place the emphasis on Rihanna, I placed her front and center with models cascading behind her. I didn’t have the exact typeface the company used, but I used a similar typeface (Baron Neue). Originally, I had multiple small bottles lining the bottom of the image, but decided one large bottom also emphasized the shape of the bottle.
Assignment: Research a typeface and the typographer who created it. Showcase the typeface (along with history and design) in a poster. Poster should be stylized to match the typeface. Didot was created in 1781, but is currently used as the typeface for the cover of Vogue and Harper’s Bazaar. This poster was created to look like a magazine spread in honor of that fact.
Design process: After learning that Didot is the Vogue masthead typeface, I decided to use fashion magazine design as inspiration. I used a recent Vogue magazine image for colors. I aligned the middle “d” with the image frame, caption and paragraph indent and the “est. 1781” with the bottom of the image frame.
Class: Digital Imaging
Acting as an ad agency, create a composite sketch based a the word and phrase from a partner. This assignment includes the use of custom brushes, color adjustments, creative problem solving for image production, and problem-solving for image quality and sources. You will incorporate custom brushes and use color correction to create a cohesive composition that is interesting and supports the written statement.
Design Process: My partner’s word was: food, which gives her energy. I choose to incorporate healthy foods, bright colors, and repeating, interacting layers to emphasis the theme of energy. 7 images, layer styles and a clipping mask were used to make this composite.
Class: Computer Illustration
Assignment: Create a poster for the Catocin Colorfest. Include date, location and website. Other details can be included,
Design Process: I paid homage to the original theme of the festival, the change of the leaves during the the fall. But, I also wanted to do a play on colorfest by using unusual colors for leaves. By rotating and change the values of the leaves, I was able to create a sense of movement. Plus - Helvetica!
Item: A series of Social Media Graphics to promote Christian ideals and woman's empowerment for this faith based podcast hosted by three women.
Design Process: I used the Remedy’s color palette with feminine script type and bold san serif fonts. Each graphic has movement, alignment and visual hierarchy.
Client: Columbia Community Church
Item: A marketing flyer to attract parents and child to attend Children’s Church.
Design Process: I started with the church colors of blue and went for an emotional appeal with various pictures of children that represents the ethnic makeup of the church. I invoked fun by using a hand written font, layering text behind images and hand scribbling colorful lines in the bottom half.
Client: Monumental Markets for the
US Department of Education
Design Process: Top: The client wanted a standout piece in the entrance of the cafeteria that incorporated the existing orange color scheme of the space and the green Monumental brand color. The buzz words were used to invoke a sense of hunger for healthy foods.
Bottom: This was designed to balance the colorful entrance graphic and show off the brand pillars. As well as point to the most important part of the cafeteria, the check out!
Client: Monumental Markets
Item: Holiday themed flyer encouraging customers to gift market gift cards.
Design process: Monumental’s brand colors are green, so they lend easily to be mixed with red for a holiday themed. I wanted to give the flyer a few extra touches to engage the viewers. Aside from the green/red color scheme, the drawn lights and the blurred lights in the background visually communicate the holidays as well. I extruded a rounded rectangles to show people a sort of mock-up of the gift card.
Client: Monumental Markets
Item: A mock-up for a quarterly newsletter to be sent to over 400 clients in the Washington, D.C. and Baltimore metro areas.
Design Process: The client wanted a clean, segmented mock-up using the brand colors and brand imagery. I blocked off the segments with tight alignment and included small icons as well. I also used gradients for a modern spin.